No matter what type of business you operate, it can be very difficult to transition from self-employed to solely wearing the hat of a business manager/owner. Most music teachers focus so much on giving quality music lessons, that it can easily become overwhelming just at just the thought of hiring staff to maintain your daily operations while you oversee; even if deep down inside that’s what you really want so that you can grow! In addition, I think it’s especially challenging for us music teachers because our love for music and teaching combined can be very consuming. From finding new repertoire for students to learn, to preparing them for auditions, competitions, practicing accompaniment, maintaining your own repertoire etc. It can keep many music teachers very busy and to move on to the Owner/Manager stage it means that you have to release many of those responsibilities to your staff and that requires for you to
trust, train and delegate.
As a business owner you will need to build a team to represent your music school. You will need to hire additional music teachers, plan your marketing/advertising, find office space/plan renovations, hire accountants & bookkeepers, research website designers and the list goes on and on. As you can see wearing the hat of “business owner” can become pretty complex very quickly and you may find yourself many days not knowing what to do to get your business to grow or what is your next step and the consequence can be fatal to your business’ growth and success. So today we will discuss how to plan your day for success and offer some tools that you may need to implement in your music school to plan and organize your day.
First: Start by planning your year-what specific goals do you want to accomplish throughout the year? Such as will you host an Open House, will you have a Recital? Create enrollment goals for each month and strategies that will allow you to realistically achieve them each month. Write out a list of annual events that take place and the month and then plan additional events around them.
Second: Break your annual goals into monthly goals and then break those into weekly steps and then into daily “must-get-done” task so that you can have success. “Failing to plan is planning to fail”-Benjamin Franklin. Building a successful business means knowing what to plan so that you can move easily toward achieving your goals and that’s where a business coach for your music school becomes beneficial.
Third: Set one day of the week to review your accounting needs in house so that you can review your profits & loss. You need to know how much money your bringing in and how much you can plan to budget for your music studio’s expenses for the following month. Creating an expense budget is a necessity if you want to grow your business.
Set your advertising/marketing goals for the week-will you have any specials and new ads to create? Do you need to post an ad to your social media or contact any local magazines or call around to discuss any advertising rates/opportunities?
Staff-Do you need to plan to hire any new teachers for an upcoming class or event? What can you do now to start preparing?
Set a day for planning and learning new information/strategies and new ideas to implement in your business. Revise and review your current policies and procedures keep what is working well and update what isn’t working well. Make sure contact numbers and information on all of your documents are current and in working order.